Services · Consulting
Digital business: finding where growth is being lost
We analyse the margin in each line, where sales enter and where they fall away. The result is a concise diagnosis: what is holding growth back, what evidence proves it and where we would start.
The business model first, channels second
- Unit economics before increasing investment.
- The complete journey from acquisition to retention.
- Actionable priorities whether or not you later work with ALLÓ.
The problem we solve
When growth slows, opening channels or increasing budget is an easy response. But the constraint may lie in margin, product, conversion, retention or operations.
How we work
We gather the available information, interview the people responsible and map the commercial and economic journey. We test hypotheses against data and prioritise the points where an intervention can have the greatest impact.
What we analyse
- Revenue lines and available margin.
- Acquisition channels and cost.
- Conversion by stage.
- Order value, frequency and retention where data exists.
- Operational dependencies.
- Growth opportunities and risks.
This analysis is not a financial, tax or legal audit, nor is it due diligence.
What you take away
A concise document with the diagnosis, available evidence, priorities and recommended order. The deliverable is yours whether or not you work with ALLÓ in the next phase.
When this service fits
When there are many options and little clarity; when growth makes acquisition more expensive; or when the team must decide where to intervene before committing budget.
Where we have applied it
3 cases where this service was part of the work.
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/01
Sutton Barcelona
We turned ticketing into a continuous, measured journey, with campaigns and messages tailored to each ticket type and optimisation matched to each night's programming.
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/02
Amorino Gelato
We connected identity, activations, local acquisition, CRM and new-opening support to bring a recognisable brand to the real needs of each shop in Spain.
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/03
Nike Swim
We brought brand planning, partner activation and performance for Nike Swim in Spain and Portugal into one strategy, with execution adapted to each market.